Yavapai County continues to stand out as a model of economic resilience and growth. While many regions struggle with economic uncertainty, Yavapai County has maintained a steady and thriving job market. According to the latest data from the Arizona Office of Economic Opportunity, the county’s unemployment rate remained at 3.4% month over month, demonstrating consistency in workforce stability. Even more promising, the unemployment rate has improved by 0.3% year over year, signaling positive … [Read more...] about Yavapai County’s Economic Outlook Shines Bright
A Commitment to Water Conservation
During my seven-plus years on the Prescott City Council, including two terms as your mayor, I have taken on many important issues in support of the community. One constant for me has been water use, conservation and management for Prescott and our entire region. I believe that how we manage our water supply today will have an impact for decades to come. I started by studying water use and its impacts in our area. Then, as mayor, I worked to change the way the City of Prescott manages our … [Read more...] about A Commitment to Water Conservation
Creating a Strategy to Save for Your New Home
Are you saving for a new home? The beginning of the year is a great time to budget, and you may have made lofty plans to save an incredible amount. Now that it’s well into February, have you stuck with that motivation? If not, it’s perfectly understandable. In fact, it’s almost expected. Here are some ways to get past that motivation slump and move towards your goals to reach your dream of homeownership. Make Your Goals Clear Take a look at your current financial situation and make sure your … [Read more...] about Creating a Strategy to Save for Your New Home
Sun is Shining for Farmers, Gardeners
Are you ready to get your hands dirty and start growing food? With the recent confirmation of Robert F Kennedy, Jr., as the new secretary of Health and Human Services, there is a new sheriff in town, and he’s focused on empowering small farmers to help Make America Healthy Again (MAHA). Make Prescott Healthy Again On a local level, we are committed to Make Prescott Healthy Again. Buying locally grown food is wonderful, but to truly gain self-sustainable status, learning to grow your own food … [Read more...] about Sun is Shining for Farmers, Gardeners
Five YC Students Tapped for Prestigious All-Arizona Academic Team
A U.S. Marine Corps veteran who wants to be a role model for his children, a restaurant manager who wants to improve electric vehicle engines and a student government leader who dreams of going to medical school are among the Yavapai College students tapped for the prestigious All-Arizona Academic Team. A total of five YC students were selected for the team based on their academic achievements and college and community contributions. The honor bestowed annually on top community college students … [Read more...] about Five YC Students Tapped for Prestigious All-Arizona Academic Team
Sustainable Businesses: The Future of Economic Growth in Prescott
Sustainability is no longer just a buzzword; it is a critical component of long-term business success and economic stability. Businesses in Prescott and beyond are increasingly recognizing the importance of integrating sustainable practices into their operations to meet consumer expectations, reduce costs and ensure a thriving local economy. Why Sustainability Matters Sustainable businesses focus on economic, social and environmental responsibility, ensuring their operations do not compromise … [Read more...] about Sustainable Businesses: The Future of Economic Growth in Prescott
GO AZ Motorcycles Revving Up for Major Prescott Valley Expansion
When GO AZ motorcycles in Prescott Valley purchased the dealership from Star Island Motorsports three years ago, Bob Parsons, who owns seven locations in Arizona, set the business on a path of expansion and service to the growing motorcycle and off-road following in Central and Northern Arizona. Located on the Highway 69 frontage, GO AZ is currently undergoing an expansion that will triple the size of the dealership. A new service department and a showroom more than twice the size of its … [Read more...] about GO AZ Motorcycles Revving Up for Major Prescott Valley Expansion
Tribal Royalty Encourage Connection, Unity, Participation
Miss Yavapai Apache Keikliana Lowry of Camp Verde was among several members of Native American royalty attending the 30th annual Indian Nations and Tribal Legislative Day, Wednesday, Jan. 15, at the state capitol. “This is great and amazing,” she said. “I love to see how all the different tribes are trying to retain their culture and how there are so many cultural events here,” said Lowry, 20, a beader who plans to major in business at Mesa Community College. Tribal royalty is selected based … [Read more...] about Tribal Royalty Encourage Connection, Unity, Participation
‘Super Bowl for the Cowboy World’
On a cold autumn morning, the quiet of the sprawling plains on Babbitt Ranches pulses to life with the pounding hooves of cattle and horses racing toward Tin House Camp. Shipping Day, also known as Fall Works, is a time-honored scene out of the Old West. Cowboys ride herd from all directions, bringing in cattle the same way it’s been done since the 1800s. “It really does look choreographed,” said fourth generation Arizona Babbitt family member Roberta “Birdie Wallace. “It’s amazing how these … [Read more...] about ‘Super Bowl for the Cowboy World’
‘Life Lessons From a Zonie Girl’ Offers Tips for Staying Sunny, Grounded, Resilient
After decades of studying greatness, career journalist Bonnie Stevens shares strategies for navigating life’s challenging landscapes Can you go three more feet? Are you over the moon with soft skills? Can you leave what was once good for a chance at something better? “Life Lessons From a Zonie Girl: How to Stay Sunny, Grounded and Resilient” is a wisdom-packed trail guide of sorts for those looking for a foothold to boost themselves to new levels of success. With optimism, grace, skilled … [Read more...] about ‘Life Lessons From a Zonie Girl’ Offers Tips for Staying Sunny, Grounded, Resilient









