If leaving an abusive situation means leaving a beloved pet behind, many people won’t do it. In fact, according to a study (by Carlisle-Frank, Frank and Nielsen), 48% of domestic abuse survivors delay leaving because they can’t take their pets with them. However, Purina is striving to change that. Through its Purple Leash Project, in partnership with the non-profit organization RedRover, Purina is helping domestic abuse shelters become pet-friendly. “About a decade ago, a Purina associate read … [Read more...] about Purina is Striving to Keep People and Pets Together through Crisis
Purina
Pets are Eating Better as Humans Become More Health Conscious
When we eat healthier, pets eat healthier, say those in the pet care industry. Purina Chief Growth Officer Andrea Faccio says that as people have redefined wellness for themselves, they are also doing so for their pets. “We don’t see this as a trend so much as an evolution that can ultimately benefit pets and the bond they share with their owners.” Thus, she says, more than ever, pet parents are doing their research to help create the best lives for their pets. “This translates to an … [Read more...] about Pets are Eating Better as Humans Become More Health Conscious